Privacy Policy

Last Updated: April 2, 2026

Wild Theory Floral and Event Design (“Wild Theory”, “we”, “us”, or “our”) operates the website www.wildtheoryfloral.com (the “Site”). We are committed to protecting your privacy and handling your personal information responsibly in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable Canadian privacy laws.

This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our Site, inquire about our services, book consultations, place orders, or otherwise interact with us.

1. Information We Collect

We may collect the following types of personal information:

• Contact Information: Name, email address, phone number, mailing address, and company name (if applicable).
• Event Details: Information about your wedding, celebration, or event (such as date, venue, type of function, and design preferences) that you provide when requesting a quote, booking an appointment, or placing an order.
• Payment Information: Billing details and payment information (processed securely through third-party payment processors — we do not store full credit card numbers on our systems).
• Technical Information: IP address, browser type, device information, and cookies or similar tracking technologies when you visit our Site.
• Communications: Any messages, inquiries, or feedback you send to us via contact forms, email, or phone.

We only collect information that is necessary for the purposes identified below.

2. How We Use Your Information

We use your personal information for the following purposes:

• To respond to your inquiries and provide information about our floral and event design services.
• To schedule consultations, prepare quotes, and deliver our floral and event design services.
• To process orders, payments, and manage bookings.
• To communicate with you about your event, appointments, or changes to our services.
• To improve our website, services, and customer experience.
• To send occasional promotional emails or newsletters (you can unsubscribe at any time).
• To comply with legal obligations.

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following limited circumstances:

• With trusted third-party service providers who assist us (e.g., payment processors, email marketing platforms, web hosting providers, or delivery services). These providers are contractually obligated to protect your information.
• With venues, photographers, or other vendors involved in your event only with your consent or as necessary to fulfill our services.
• When required by law or to protect our legal rights.

4. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to enhance your experience, analyze traffic, and remember your preferences. You can manage cookie preferences through your browser settings. For more details, please see our Cookie Policy (if you add one) or contact us.

5. Data Storage and Security

Your personal information is stored in Canada or in jurisdictions with comparable privacy protections. We use reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, disclosure, or loss. However, no method of transmission over the internet or electronic storage is 100% secure.

6. Your Rights

Under PIPEDA, you have the right to:

• Access the personal information we hold about you.
• Request correction of inaccurate or incomplete information.
• Withdraw your consent to the collection, use, or disclosure of your information (subject to legal or contractual restrictions).

To exercise these rights, please contact us using the details below. We will respond within a reasonable timeframe.

7. Retention of Personal Information

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected or as required by law.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The revised version will be posted on this page with an updated “Last Updated” date. We encourage you to review this policy periodically.

9. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Wild Theory Floral and Event Design

131 Whitmore Rd, #10
Vaughan, Ontario
L4L 6E2
Phone: 905-265-8668
Email: hello@wildtheoryfloral.com